Marketing

Using AppSumo to find the best marketing tools

If you run any sort of online business, you’ve probably noticed that the tools you need in order to do it well quickly start to add up to a lot of monthly payments. So I want to talk a bit about AppSumo, and why you should be on their mailing list. AppSumo is a “deal […] Continue Reading

Pinterest For Bloggers: A Strategy That Really Works

If you’ve been paying any attention to the blogging world, you’ll probably have read that Pinterest for bloggers is a magical source of almost unlimited free traffic. Now that’s not entirely untrue, Pinterest can result in some great traffic. The problem is that most of the articles are written by people that got lucky with […] Continue Reading

Simple SEO tips tips all new bloggers need to know

I need to be honest up front about SEO. It’s not my area of expertise. My Google traffic has risen well over the last 18-24 months across all of my businesses, but it has not yet exploded. As a result, I don’t want to try to wing it and end up giving you bad advice. […] Continue Reading

Running contests to increase your subscribers

Once you’ve got a mailing list up and running (and engaged…), you can start using them to increase it further without making effort yourself. How? It’s easy. Run a contest, and reward people for encouraging others to join. Let me explain. Creating a leaderboard contest with Viral Loops First sign up with Viral Loops, a […] Continue Reading

Keeping an email list fresh and engaged

Building a big email list is important. If you manage it well it will become your most valuable asset. Keeping it fresh and active can be hard though. You’re busy, you might not always have news to share, and it just gets pushed back and back until it’s been months since you talked to your […] Continue Reading

Building relationships with influencers

The word “influencers” has a lot of negative connotations these days, mostly deserved. It’s been taken over by trendy little assholes with an Instagram account and a tonne of fake followers. If you run a business of any kind, you’re probably used to being spammed by them constantly. “I think my audience will love your […] Continue Reading